Por Daniela Dib
September 20, 2021
Of the 79 Latin American startups with a valuation of over $100M, almost 40% belong to the fintech industry. In terms of representation, this makes it more likely that a startup from this sector will become the next regional unicorn.
The Soonicorn Club map was identified by ALLVP Research, the intelligence unit of early-stage investment fund ALLVP.

Of the 79 startups included in the report, 38% belong to the fintech industry, 13% to smart enterprise, 8% to e-commerce, 8% to logistics, and 6% to health-tech. The rest fall into other smaller industries.
The companies that have turned into unicorns in 2021 –i.e., those who have reached a valuation of or over $1B– are the following, per country and according to LAVCA:
Argentina
Brazil
Chile
Colombia
Mexico
There are plenty of industries represented in this list. Tiendanube is an e-commerce company, Rappi focuses on delivery, Kavak is booming in the automotive. However, the company with the highest valuation of all is Brazilian fintech Nubank, with a valuation of $30B.
Of the several factors that are boosting fintech’s growth in Latam, the two most important are the percentage of unbanked population in the region’s two largest countries (Mexico, with 50%, and Brazil with 30%), and the predominant use of cash for payments (90% and 70%, respectively).
Latin American entrepreneurs have not hesitated to offer solutions–and investors to support them. According to Crunchbase data, more than $7B have been invested in LatAm fintech companies since 2016.
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